When the owners of Medical Newspapers, Inc and Bondware began talking a few years ago, the small publishing company was already outgrowing their existing website.
They had started with one monthly newpaper providing information to health care excutives and physicians in Nashville, TN. Now that their business was expanding to cities across the Southeast they needed a quick and cost-effective way to turn up new websites as they printed new periodicals.
They had one website, but to have a professional webmaster keep it andd others updated was expensive and they didn't always get the service they wanted. Unfortunately no one on the newpaper staff knew anything about HTML or programming, and no one really wanted to learn.
Bondware fit perfectly. After a short training period, their existing print designer caught on to Bondware's easy administration and began training others. New sites can be turned up in and "sinned" in an instant. The Adobe PDF files created for their print product can be easily uploaded to their Bondware sites, giving their readers (and advertisers) the full news product online. Medical News correspondends can now file their stories and photos on the website for inclusion into both the print and online product. The company has grown to six monthly newpapers and planning on more, and there still isn't a programmer on staff.
"Bondware's economical and powerful content management software has been very instrumental in the growth of our publishing business."
--Tom McCormick, President Medical Newspapers, Inc.